Cerebral Shangrila

Wednesday, December 17, 2003

TOP 10 BRANDS IN INDIA

Brand building is an eternal exercise. Here are the 10 most trusted Brands by the Consumers in India (Courtesy ET - Brand Equity) . The most conspicuous by their absence are the Cola Majors - Coke & Pepsi . The top 10 is not much of a surprise and in fact I realised that I use 5 of the 10 in the list. HLL as usual dominates with 6 in the Top 10 list. Here is the list :

India's most trusted Brands :

1. Colgate
2. Dettol
3. Pond's
4. Lux
5. Pepsodent
6. Tata salt
7. Britannia
8. Rin
9. Surf
10.Close-up

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