Cerebral Shangrila

Sunday, September 26, 2004

Indian Tourism

As a Travel Lover , Tourism is one of my favorite topics. As someone who has widely traveled in India , I feel the potential we have to attract tourists is huge. The amazing Cultural & Physical diversity of the Indian sub-continent never ceases to amaze even the most cynical traveler. However, Unfortunately tourism is a largely unorganized,orphaned ministry/dept in India . The Environmental,Cultural,Spiritual Diversity is bound to attract millions of tourists if properly marketed and operated.The government needs to work hard to develop proper infrastructure and market it.

I was not surprised to read in Conde Nast traveler , that India has been Voted as the 6th most preferred tourist destination in the world. We have the potential to be among the top 3 in the world. But do we have the Will to do it?

I was pleasantly surprised to see an impressive Official Website of Ministry of Tourism. The Millions of NRI's abroad also need to do their bit by spreading awareness about the diverse tourist attractions in India. The Govt needs to preserve our invaluable monuments,Build good roads,modernize Airports and other modes of Transport,Organize Road shows abroad & create an atmosphere which welcomes tourists.

Can all this be done when there is so much to do for the poor & unemployed ? If Bollywood can burn Crores of Rupees over inane movies & If " India Shining" campaign cost the Govt Crores of Rupees ( Not to forget the Bribes & Scams of the past) , Why can't this be done ?

4 Comments:

  • There is a flip side to this discussion....we charge foreigners way too much than necessary for tourist attractions....

    Infrastructure is another pain....these old architecture buildings are not maintained in good shape too....

    Lot of problems to be addressed

    By Blogger kaatss, at 4:22 AM  

  • It is clearly visible on the poor performance of the Tourism Industry in India, when places like Dubai and Singapore(which doesnt have such a good heritage as India has) are able to earn enough through the tourism Industry by promoting it properly.
    Though Incredible India campaign was undertaken by the Dept. I dont think so that will bring about enough changes to the "Land of Snake Charmers".

    By Blogger gormandizer, at 8:09 PM  

  • Yeah agreed that there is a lot to be done.But it isn't impossible.

    By Blogger Cogito, at 1:34 PM  

  • Oscillator,Do it dude. India Darshan was an amazing experience for me in the last few years when I travelled extensively in the Country. Nothing like it !

    By Blogger Cogito, at 10:21 PM  

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